Ocere Blog

6 Proven Ways of Getting Hot Sales Leads

[fa icon="calendar"] 19-Dec-2016 09:00:00 / by Ben Beard

Ben Beard

Getting quality Hot Sale Leads can be tough. But it is essential that you get a steady, strong supply of leads into your business so you boost sales and build your profits. There are several key ways your business can build your internal leads. Find out more here:

  1. AdWords

Paid advertising on Google is one of the most effective ways to build your lead profile, but AdWords must be managed skilfully to avoid wasting time and money. Get help from a professional AdWords expert to make sure you are on the right track. You must also make sure that you are tracking your success – there are free tools available such as Conversion Tracking which give you an overview of how your ads are performing.

  1. Customer Referrals

These are like gold dust to an organisation. There is no better salesperson than a happy customer. The lead is likely to be qualified and you will find it hot. These are ideal, when you can get them.

  1. SEO

One of the best ways to ramp up your lead generation is to make sure your website is ranking as highly as possible in the search engines. SEO helps your site gain visibility, which brings in more internal leads. But get it right so that you are ranking for the correct keywords, otherwise you may not increase your lead volume.

  1. Cold Calling

It’s still a possibility, but it is getting harder and harder to make cold calling work. If you have the resources to make this a professional lead generation tactic, you can get results. But you have to put in the hours.

  1. Facebook

Don’t underestimate the power of Facebook for generating Hot Sale Leads. It’s not all about sharing pictures of babies and cats. FB is powerful for your company when you successfully harness its capabilities – sometimes this needs an expert touch.

  1. Email Marketing

Again, this can work wonders but it can also be a time waste. You need targeting campaigns, and you need to be always measuring and checking progress. Once you have a strategy of testing, sending, and generating compelling email marketing ideas, you can be on to a winner. Plus, you also need to make sure that your lists are up to date in order to make the most of email marketing.

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Topics: Lead Gen, Conversions

Ben Beard

Written by Ben Beard

Digital Marketing Assistant